Project 01
C. Goertz Sculptures
The project involved a complete redesign of the website, developed simultaneously with and based on a new visual identity. A key design element is the use of Archive by Colophon Foundry, a serif typeface whose subtle distortions and small indents on both the top and bottom reinforce the raw, imperfect aesthetic of the sculptures. The warm brown and off-white colors derived from materials such as bronze and plaster, directly referencing the physical nature of the works and grounding the visual language in their material qualities.
From a technical perspective, the site is built with Vite, Tailwind CSS, GSAP, and Barba.js. This setup ensures strong performance and an efficient development workflow, while allowing for a high degree of control and flexibility in the implementation of animations.
The website adopts an experimental approach and deliberately introduces positive friction through an unconventional navigation, encouraging a slower, more contemplative mode of interaction that invites discovery rather than placing the user on autopilot — emphasizing artistic expression and the experimental nature of the project.